HITMAKA PRODUCER TAG

Who says the Hitmaka producer tag?

Himself (by his own account). As he tells it, the tag was an accident: in a 2014 Miami session he blurted “Hitmaka” at the top of a take, liked how it hit, and adopted it — first as a drop, then as his whole identity, retiring the Yung Berg rap name.

What does Hitmaka's tag say?

The tag is “Hitmaka!”. You can hear it on “Bounce Back” by Big Sean (2016).

Who voiced the Hitmaka tag — and where did it come from?

As he tells it, the tag was an accident: in a 2014 Miami session he blurted “Hitmaka” at the top of a take, liked how it hit, and adopted it — first as a drop, then as his whole identity, retiring the Yung Berg rap name.

It's the cleanest case of a tag *becoming* the artist: the producer named himself after his own drop, then rode it into an executive career running urban A&R at Atlantic.

The tag marks a lane, not just a maker — late-2010s melodic R&B-rap, from Big Sean's “Bounce Back” to A Boogie's “Look Back at It”.

What songs use the Hitmaka tag?

• Bounce Back — Big Sean (2016)
• Look Back at It — A Boogie wit da Hoodie (2018)
• Back Home — Trey Songz ft. Summer Walker (2020)

Related tags

Want a tag like this?

• How to make a producer tag — phrase, voice, FX →
• Where Hitmaka puts the tag — placement rules →
• How R&B tags are processed →